Privacy Policy

We respect your rights to privacy and to the protection of personal information. The purpose of this Privacy Notice is to explain how we collect and use personal information in connection with our tuition centre and also explain how we use cookies.

We may update our Privacy Notice from time to time. When we do we will communicate any changes to you and publish the updated Privacy Notice on our website. We would encourage you to visit this page regularly to stay informed of the purposes for which we hold your information and your rights to control how we use it.

The information we collect

Depending on the situation, we may ask you to provide some or all of the following information:

  • Your child's name, gender, date of birth, school year and school he or she attends.
  • Main parent's name, address, mobile number and email address.
  • Mock exams and Final Stage selection information.
  • Any other tuition related information.

In addition, we also gather information that does not directly identify you (e.g. how you might browse our website). This includes your IP address through the placement of cookies (see the section on cookies below).

How we use this information

We will only use your information where and as necessary for us to to provide tuition services to you and your child and for the administration and security of our website. Your information is not shared with any other parties. In particular, we use this information to:

  • Provide and administer the tuition programme you have signed up for with us.
  • Provide information to you in relation to this tuition programme and the 11+ testing process in general.
  • To communicate with you.
  • Manage our website and maintain its security.
Your rights

You have a right to get access to the personal information we hold about you and your child. For children that are enrolled with us, you can view this under Your Child's Profile. For everyone else, you may request this information.

If you believe that any of the information that we hold about you or your child is inaccurate, you have a right to request that we rectify the inaccurate personal information.

You have a right to request that we delete your personal information at any time. Please note that for currently enrolled children, if you request us to delete your information, we may have to suspend the operation of your account on our website and the tuition services we provide to you.

Any changes to your information or deletion of your information must be made by emailing us.


We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic, and managerial procedures to safeguard and secure the information we collect online.

Use of cookies

Cookies are text files containing small amounts of information which are downloaded to your device when you visit a website. Cookies are then sent back to the originating website on each subsequent visit, or to another website that recognises that cookie. Cookies are useful because they allow a website to recognise a user's device.

You can find more information about cookies at:

Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improve the user experience. Some cookies are essential in order to enable you to move around the website and use its features, such as accessing secure areas of the website and control they way in which pop-ups operate.

We use these essential cookies to remember your login details for our website, track the pages you visit and manage pop-ups. By using our website, you agree that we can place these essential types of cookies on your device. We do not use any advertising cookies.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites, and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.